IN THIS SECTION

ABOUT SR CONSULTING

Unlocking local ad dollars for radio and
TV stations.

ABOUT PAUL RYAN
President and founder of SR Consulting

ABOUT THIS SITE - TECHNICAL

About SR Consulting
 

"Unlocking Local Ad Dollars For Radio And TV Stations"


In your sales role at the station, there is daily pressure to develop and increase ad revenue. Your management expects results, but newspaper continues to take the lion's share of most ad budgets. And if you are in a creative or production department at a USA or Canadian TV or radio station, every day you are in a time crunch to develop commercials that communicate successfully with the target consumer. Whether in a sales or creative function, you could use a little extra help, but where to find it?

Paul Ryan, President of SR Consulting has over 30 years of experience assisting sales and creative departments at radio stations, TV stations, as well as providing services to the Television Bureau (Canada), and the Radio Marketing Bureau.

SR Consulting provides practical assistance to radio and TV station sales personnel in the USA and Canada. Our methods are tried and tested. We offer three major services, each with a series of sub services.

  1. Custom Consultation. We can visit your station and provide workshops or seminars to help unlock local ad dollars.

  2. Online Sales Aids. Right on this website you can access a wide range of sales tools to help you unlock local ad dollars in your market.

  3. Specialized Services. Market research studies and sales pitches to large accounts are just two of the many specialized services that can be customized to your local situation.

These are a few of the things that we can help you with:

  • Improve the effectiveness of your sales presentations.
  • Capture a bigger share of the ad dollars from the newspaper.
  • Produce more effective commercials for your clients.
  • Provide you with reliable answers to many of your local marketing information needs.

To find out more about how SR Consulting can help you succeed, just hit our "Browse" key.

 

 


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